A inovação como uma arma de marketing (23) – Podcast Pastéis de Marketing

Show notes: A inovação como uma arma de marketing.

Inovação em anúncios

Qual a importância?

Inovação no produto

Quem trata das apps?

Qual a importancia?

http://exame.abril.com.br/marketing/noticias/sky-permite-que-assinantes-gravem-programas-com-um-retweet

Gif’s google play

Information and Communication Technologies

(ICT)

Findings – Two ideas stand out from the analysis. First, intensive ICT use in marketing makes the

company more innovative, as it perceives that its usage breaks down barriers to innovation and speeds

up processes that in turn become more efficient. Second, increasing ICT use in marketing encourages

company predisposition to collaborate with and integrate particular agents within the business

environment in the development of the inn

Subscrever o Podcast:

Subscrever RSS: http://goo.gl/fbRgx
iTunes: http://goo.gl/rjZHj
Twitter: https://twitter.com/pasteisdemkt

[button align=”center” link=”http://pasteisdemarketing.podomatic.com/enclosure/2013-06-06T16_00_00-07_00.mp3″ margin=”20″]Download do Podcast[/button]

[postlist title=”Artigos relacionados:” number=”-1″ category=”podcast”]